The Logo Design Process Step By Step

Have you ever wanted to follow the full concept and logo design process? This class is very structured and will follow a 10 step logo design worksheet as we work through each main important step of the logo design process.

• This includes sketching and concept development
• Vectorizing sketches or ideas in Adobe Illustrator
• Refining the small details and fine-tuning our typography 
• Learning how to select concepts that are working and further exploring options
• Working with gridding our logo to create proper spacing
• We will even learn how to present a logo idea to a client
• Exploring Color and presenting color ideas to a client
• Adding and exploring branded elements that add to the overall concept
• We will talk about exporting logo files and what formats are most commonly seen and needed by clients 
• And more…. all with a given client brief and student project. 

This class is a very deep and extensive dive into intermediate level logo design. Working knowledge of the tools in Adobe Illustrator are required to fully enjoy this class. I go over the very basic tools in Adobe illustrator in other courses, but this one will focus purely on the detailed logo design process, step by step with a client brief. So let’s get started with brainstorming our logo idea!